You run them yourself.You set them up, they worked, then the business got busy. They’ve been spending on autopilot ever since.
The Meta Campaign Audit
More revenue, same ad spend.
An expert audit of your Meta ads, offer, landing page and lead capture, scored against the first three stages of the Click-to-Close Circuit™. You get your 3 biggest leaks, ranked by what each one costs you, and exactly what to fix first. In your inbox in 48 hours, even if someone else runs your ads.
- A score out of 100: 10 areas, each marked out of 10
- A video walkthrough of your own ad account
- An action plan: your 3 biggest fixes, in order, with what each one costs you
- All in your inbox within 48 hours
Get your $97 audit →
Introductory offer. $297 from January 2027.
Money-back guarantee. No sales call. No contract. Read-only access. Nothing in your account gets changed.
Your audit scoreSample
54out of 100
Walkthrough · 14:22Common leak4 in 10 paid clicks never load the page. That’s $15,120 a year on a $3,000 monthly budget. Finding it costs $97.
However your adsare run.
The same leaks turn up either way. The only difference is who’s been too busy to spot them.
An agency runs them.You get the reports. But they’re marking their own work, and you’re not totally across what’s actually working.
Your team runs them.You’ve got good people on it. But nobody outside the business has checked whether it’s set up to win or just to spend.
Either way, the budget keeps spending. In 48 hours you’ll know where it goes, and what to fix first.
What’s includedin your audit.
Three things in your inbox within 48 hours. Yours to keep, whatever you decide next.
A score out of 100
Your ads, your offer and your landing page, scored against the first three stages of the Click-to-Close Circuit™: Offer & Ads, Destination and Capture.
Ten areas, each marked out of 10, with the reasoning behind every mark. 60 checks sit underneath it, so nothing gets missed and you know exactly where to start.
A video walkthrough
A recorded walkthrough inside your own ad account, done by a specialist, not a tool and not a junior. See what was found and why it matters, in plain English.
Watch it twice. Send it to whoever runs your ads, or make the fixes yourself.
CampaignLink clicksPage viewsSpend
Winter promo, broad1,200700$1,200
Winter promo, interests740430$740
Winter promo, lookalike 1%760440$760
Retargeting, 180 days300170$300
All campaigns3,0001,740$3,000
Common leak1,200 clicks paid for. Only 700 people saw the page.
Across the account42% of paid clicks never load the page. That’s $1,260 a month.
The fixA faster page on a phone. Same budget, up to 1,260 more people see the offer.
An action plan
Your 3 biggest fixes, in order, with what each one is costing you in wasted spend and enquiries you never got. Worked out from your account’s own numbers, not guesswork.
Most are small changes: more enquiries, more booked jobs and more sales from the budget you already spend. And no more hours lost guessing what to change.
Leaks are hard to see from inside your own account. That’s why an outside expert read pays for itself.
Action planSample
Biggest problem first
01$1,260
Get paid clicks onto the page4 in 10 give up before it loads.
02~31
Make the page match the adSame offer, same words, same price.
037
Ask 4 questions, not 11Name, phone, suburb, job type.
Every leak,stage by stage.
Three stages, scored in the order your money moves: from the ad, to the page, to your phone.
Stage 01
Offer & Ads
Is the right person seeing the right offer?
- Campaigns optimised for leads, not link clicks
- The right people seeing your ads
- An offer worth stopping the scroll for
- Tracking that counts every enquiry
- Your results against similar businesses
Common leakYour budget is split too thin to learn. Most of the spend sits in ad sets Meta itself flags as Learning limited. They never get enough leads for Facebook to work out who actually buys. More ad sets, worse results.
Ads Manager · ad sets · last 30 daysSample account
| Ad set | Delivery | Budget | Results | Cost / result | Spend |
|---|---|---|---|---|---|
| Broad 25–65 | Learning limited | $15/day | 7 leads | $64.29 | $450 |
| Interests, renovations | Learning limited | $15/day | 6 leads | $75.00 | $450 |
| Interests, homeowners | Learning limited | $15/day | 8 leads | $56.25 | $450 |
| Lookalike 3% | Learning limited | $15/day | 5 leads | $90.00 | $450 |
| Lookalike 1% | Active | $20/day | 21 leads | $28.57 | $600 |
| Retargeting, 180 days | Active | $20/day | 34 leads | $17.65 | $600 |
Stage 02
Destination
Does the page deliver what the ad promised?
- The page matches the ad, word for word
- Proof that makes you look trustworthy
- One clear offer and one clear button
- Fast on a phone
Common leakPaying for clicks that never see the page. Meta charged for 1,000 link clicks. Only 580 people ever saw the page. The rest gave up while it loaded on their phone.
yourbusiness.com.au/winter-offerSample page
Coastline Heating & CoolingServicesAboutContact
1
Heating & Cooling Specialists Since 1998
Family owned. Fully licensed. Servicing the whole coast.
2
Call for a quote
Fold · mobile
3
Book a service
4
11 fields
- 1Headline doesn’t match the ad
- 2No price, the ad said $99
- 3Button below the fold
- 411 fields to fill in
Stage 03
Capture
Does every enquiry reach someone who calls back?
- Every new lead reaches a real person, fast
Common leakMeta says 40 leads. The inbox says 26. The Lead event fires on a page anyone can reach, so Meta counts visits as enquiries and optimises for the wrong people.
“Leads used to get followed up whenever I found a spare minute between clients. Luke helped streamline our enquiries and lead capture so everything is in one place and tracked from start to finish.”
◉Ad
▣Form
◎Tracking
40 vs 26▤CRM
☏Your phone
Sample
What one leakcosts in a year.
The Stage 02 leak above, on a $3,000 monthly budget. Left alone for twelve months, this is the bill.
$3,000spent on ads each month
$1,260of it on clicks that never see the page
$15,120gone over a year
$97to find it
And that’s one leak, in one stage.
How toget started.
Ten minutes, and read-only access.
Order your audit
$97, one-time payment. Money-back guarantee.
Fill in a short form
About ten minutes. Two of the questions are what a job is worth to you and roughly how many enquiries turn into one. That’s what turns the findings into dollars instead of guesses.
Give read-only access
Read-only means your account can be looked at, never changed. Nothing to install, no tracking code, and no access to your website or CRM.
That’s your part done. Your audit lands in your inbox within 48 hours, once all three are done.
Get a second opinion.
From the founder
G’day, I’m Luke.
I’ve spent more than ten years building campaigns end to end for other people’s businesses. Not just buying the media: the offers, the landing pages, the follow-up and the tech behind it.
Across 10+ niches, I’ve brought in high-value leads (home-owners, mortgage enquiries, cosmetic procedures) at $8 or $9 each. That’s what predictable income looks like.
Every audit is done by me, against the same checklist, with your own numbers behind every finding. Not a tool. Not a junior.
Founder & Chief Conversion OfficerAutoConvert Digital
We saw an immediate increase in results; more leads being delivered, the cost per lead decreasing, amazing quality of creative, and well-thought-out copy that converts.
Dav Lipasaar · Director, SAAR Media & Entertainment · from my previous business
Luke’s ability to understand our business and speak with our voice is his greatest asset and perhaps the biggest problem we’ve had in the past with previous marketing efforts.
Peter Giannakis · Director, HG Coffee School · from my previous business
This is nota sales pitch.
Free audits are sales calls with a PDF attached. Someone runs a tool over your account, sends back a page of red crosses, and the whole thing exists to book a call.
This is the opposite: expert work you can act on without us. Paying $97 is what makes that possible, and four promises back it up.
Four promises on every audit
Next month will goone of two ways.
Do nothing
- The budget keeps spending the same way
- The same leaks cost you again
- You’re still guessing what’s working
Get the audit
- In 48 hours you know your 3 biggest leaks
- You know what each one costs you
- You, or whoever runs your ads, can fix them
You’ll spend the same on Meta next month either way. The only question is whether you know where it goes.
Find your leaksin 48 hours.
$97Introductory offer
$297 from January 2027
$297 from January 2027
Money-back guarantee
No sales call · No contract · Read-only access